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Arkansas Entrepreneur Spotlight

Each month, AEDC’s Small Business and Entrepreneurship Development Division shines a light on an Arkansas entrepreneur as part of its “Arkansas Entrepreneur Spotlight.”

Bea Apple, Co-Owner of HillFolk

I go by Bea, and I moved to Rogers, Arkansas from the Bronx in 1993 when I was 13, and have lived and worked all over the state, and have three teenagers. I went to John Brown University in Siloam Springs and graduated with a degree in Electrical Engineering, and worked in that space for 15 years before opening Pressroom in 2011 and then Hillfolk in 2018. Hillfolk started out as a brick and mortar at 8th Street Market in Bentonville, and I operated in that space for 8 years, surviving Covid to launch a line of 31 kits in 1500 Walmart stores nationwide in 2024.

SOCIAL MEDIA


The entrepreneurial spirit created by our bold trendsetters has made Arkansas a hub of international commerce and is launching a new generation of dealmakers. Through a statewide network of partners and targeted tax incentive programs, the Arkansas Economic Development Commission is committed to empowering start-ups and visionaries with open collaboration, unparalleled resources, beneficial policies, and a willingness to get things done.

ARise Arkansas

ARise is a new initiative that helps tech and tech-enabled companies in Arkansas scale up, create high-wage job opportunities, and drive technological innovation. Learn more

75Strong

75Strong is a statewide program that trains economic developers and community leaders on entrepreneurship and small business development, in addition to providing direct technical support for Arkansas small businesses. Learn more

ESO Monthly Call

 


Join us for our Monthly ESO & Entrepreneur Community Call, held the first Wednesday of each month at 10:00 AM CT. These calls provide updates from the Entrepreneur Support Organization (ESO) network, feature an Entrepreneur Spotlight, and offer an open forum for community members to share news, events, and opportunities happening in their areas. Learn more

Onward FX

Onward FX (Founder/Funder Exchange) connects high-potential startups with leading investors through curated, one-on-one meetings. Driven by founder and investor feedback, the rebrand gives Arkansas’ startup ecosystem a clear, memorable identity that aims to attract national investors and showcase the state as a competitive place to build and scale. Learn more



News

AEDC Awards $2M to 12 Startup Accelerator Programs

 December 08, 2025

AEDC has awarded $2 million to support 12 Arkansas-based startup accelerators.

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Arkansas’ Premier Founder-Funder Event Goes Statewide with Onward FX Expansion

 August 21, 2025

Onward FX is expanding into a statewide program, giving Arkansas founders direct access to one-on-one meetings with venture capital firms.

Read >
“Capital, talent and a cost-effective environment. A young company needs all these three things to grow rapidly. You either get one or two of those things in cities like San Francisco and New York. I believe L
Annemarie Dillard Jazic quote

Esperanza Massana-Crane

Director of Small Business and Entrepreneurship Development

(501) 682-7684